Renovation

THE HONDA CENTER

Client: Anaheim Ducks, NHL

Agency: Elevate

Role: Designer

​​As a designer on the Anaheim Ducks Honda Center Arena renovation, I played a key role in shaping a cohesive and engaging fan experience through comprehensive branding, brand activation strategies, material strategy, storytelling, and selection of materials and FF&E. I developed and implemented environmental graphic design and experiential design elements that connected the team’s identity to the arena’s architecture and fan journey through the team’s history. I also contributed to the material design strategy, ensuring finishes, textures, and palettes aligned with both the Ducks’ identity and the arena’s modernized vision. I led multiple design projects within the overall project, guiding fellow designers and collaborating across disciplines to deliver impactful results. My work included environmental graphic design, experiential design, and interior design, as well as directing storytelling graphics for the premium club level to immerse guests in the team’s history and culture. I also produced detailed design intent documentation to guide fabrication and installation, ensuring the project’s vision was executed with consistency.

The majority of this project has not been released to the public.